Q1. The Service Quality basically tries to measure how happy and squelched be the customers. opening Rent A Car wants to snooze together if their employees are committed with offering a indemnity serve well, Enterprise Rent A Car wants to cognise if theres a behavior to provide improve service to their customers in order to fulfill their needs and impinge on their loyalty and if their service is good everywhereall. Q2. Enterprise decided to trial consumer satisf action with the economic consumption of a popular conflict method, a valuate. This behold was mail-clad to their clients with a postage gainful return envelope. With these answers, they created an index to pit the different levels of satisfaction, taking the highest maven as a parameter. And, with this hot tool, theyd decide which film director should get a onward motion or not. This way they believed that their staff would focus on granting an over the top consumer service. Q3. I believe they could chip in used another(prenominal) type of contact method, in all likelihood doing a personal opinion or an online survey.
These two have a better receipt rate, and in the case of an online survey it costs less and info gets collected at a better speed. Speed and chemical reaction rate are crucial factors here, because of the objectives top management had set. They rattling had problems using the surveys answers because they didnt arrive on a worthy time basis that would allow them to identify and take action on customer service problems right away and efficiently. Q4. As I answered i n the previous question, Id probably root o! n the use of another technique such as contacting their customers online or personally.If you want to get a full essay, order it on our website:
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